Campaigns, creative technology & brand experiences
Product stories that move through culture. RENDRD brings Nike campaigns to life through 3D films, digital billboards, retail experiences, and interactive technology.
See the work in placeToronto / Air Max 95
The Air Max 95 leaves the frame. CGI direction, visual effects, and a shared production pipeline carry the same product story from a Toronto billboard to social films and augmented reality.
Toronto / Installed billboard footage 0:30
Air Max 95 / Digital billboard creative 0:30
The finished creative, shown alongside its real billboard placement.
Two campaign films combine familiar Toronto locations with larger-than-life product animation.
CGI campaign film 0:14
CGI campaign film 0:16
Retail & culture
A campaign needs more than a hero asset. These projects extend the idea across the places and formats where people meet the brand.
Nike By You / Store-opening activation 0:43
A fast-turnaround visual system spanning pre-launch CGI, social reels, installation content, and Nike By You assets.
Toronto Eaton Centre / Activation film 0:27
Museum campaign 0:44
A cinematic CGI and social package celebrating the Air Max 95’s induction into the Bata Shoe Museum, with a main film, teasers, and portrait imagery.
Air Max Day Worldwide
Nike selected Will to represent Canada in “Bring the Future to Light.” The collaboration connected his featured artist story with 3D animation, a live broadcast, and a locally curated panel.
Global campaign / Featured artist recap 0:15
More Nike collaborations
Product launches, social worlds, and interactive experiences. Explore the films and the role behind each project.
Instagram and Snapchat AR experiences brought the campaign into the hands of young runners, supported by motion graphics and a GIPHY sticker system.
AR development · Motion design
AR field test 0:10
3D launch content for the Travis Scott, Cactus Jack, and Fragment release, adapted for branded and unbranded placements.
3D animation · Social delivery
Dubai / Regional launch 0:12
A product world built in motion, with a finished campaign film and a conveyor sequence designed for multiple placements.
3D animation · Motion systems
Campaign film 0:38
An animated campaign expanded into social formats, looping films, and a branded GIPHY sticker pack.
3D animation · Campaign toolkit
Social campaign 0:27
The first Nike chapter: a CGI launch film celebrating the jersey, Swoosh, maple leaf, and Canada identity, with stills and loops for social.
Creative direction · CGI production
Jersey launch 0:20
What this brings to your team
From creative direction to final delivery, RENDRD connects the brand story with the right technology and formats. Bring us a product, a launch, or an emerging capability. We’ll help turn it into something your audience can see, understand, and engage with.
Discuss your campaignNext project